Elements of Graphic Design That You Need to Learn
The composition of graphic design looks simple at first glance but in reality, it needs a level of expertise. Designs are usually made attractive when certain elements are used and this is something that most graphic designers know. There are certain elements used by graphic designers to make their work attractive and they are briefly highlighted below.
Color is the first important element in graphic design and it comes in a variety of hues shade and color composition. Combining of colors by professional graphic designers is done with the help of a color wheel invented by Sir Isaac Newton. To achieve colors that are more blended, colors next to each other in the color wheel will give you this effect while contrasting colors will give you a bold effect making your color pop.
Another important element in graphic design is lines since they provide structure and blueprint to graphic work. It is not uncommon for lines to provide energy that evoke mod or emotions. Apart from the energy that lines give to compositions, they can also be composed of several layers to give layered designs.
It is also not uncommon to see shapes in graphic designs and they can either be geometric shapes or organic shapes. In most design work, organic shapes are wiggly and uneven and help make undefined objects while using the rule of uniformity. Uniform proportions are on the other hand created with the help of geometric shapes.
You can easily create contrast by comparing elements side by side to help create comparison. When you have contrast in designs, things look different and you are able to remove boredom that gives clarity to designs. There is energy when contrast is used it helps to make compositions easier to comprehend so that the viewer can appreciate them.
Scale is an important element in composition and it is the relationship between elements. With scale, a designer is able to set a focal point by making the viewer attracted to certain element. The artist can draw the attention of the viewer to specific places when they use scale appropriately.
Space is another element in graphic designs since it determines how elements are grouped. Space is important because it defines the empty area between elements in design composition and without it, the design can confuse the viewer and the message can easily be lost. It is easy to have uniform designs that are balanced to look at when space is used property.
Alignment is another important element for graphic designers and it basically is an imaginary axis that connects design elements. With alignment, you are able to achieve balance in a visual representation and is quite important when combining texts and visual features. You can have more than one alignment pattern to have a sophisticated layering effect.